Get the selling price rightProblems can arise when aircrafts advertised for sale are wildly overpriced and end up costing a pretty penny in ongoing advertising as no-one’s interested. On the other hand aircrafts can be undervalued which leave owners quickly relieved of their asset, but out of pocket. When setting a price, it’s vital to do your research on the competition and be honest with your pricing. This will determine whether or not your aircraft will sell, and will also impact the length of time it remains on the market.”
You may have the best private aircraft in tip-top condition with immaculate records, superb maintenance and avionics upgrades showcasing the latest features and benefits, but if it is not priced properly then it really doesn’t much matter because buyers who perceive your aircraft as overpriced, won’t even call.
What you originally spent on the aircraft, the sum total you’ve invested since you bought it, what you owe on the aircraft, and what others may be asking all have no bearing on what your asking price should be. The asking price should reflect the age of your aircraft compared to others you see, total time, overall condition, maintenance status and what similar aircraft are currently selling for or have actually sold for. Unfortunate are the owners who overpaid for their aircraft (or who have invested way too much in it) and are holding on to the hope that some other poor sucker will come along and overpay too.